Web Designer and Developer, 2008 Front-end development and visual design for online security company's e-commerce marketing team. Collaborated with copywriters and art directors to create PPC landing pages, HTML emails, popup notifications, and banner advertisements. Hand-coded all deliverables (XHTML, CSS, JavaScript) for .NET platform.
Technologies: XHTML, CSS, JavaScript, AJAX, .NET
Pay-per-click landing pages for Google AdWords campaigns. Created two approaches from identical content: Control adapted existing design elements, while Challenge was built from competitive analysis insights. Coded approved designs in ASPX for production deployment.
Marketing emails designed using focus group feedback and website visual elements. Coded for compatibility across web mail services (Gmail, Hotmail, Yahoo Mail) and desktop clients (Eudora, Entourage, Mail, Outlook 2007). Combined modern CSS with legacy embedded styles to ensure consistent rendering across all platforms.
Popup windows launched from application task bar, warning customers about expiring service subscriptions. Maintained consistency with website design system.
Display advertisements for external financial websites including Yahoo Finance. Each banner linked to corresponding landing page campaign.
